History

We are moving into a new season with Down to Earth Jewelry. The business has now become multi-generational. The son-in-law and granddaughters are now leading the business onward for more generations to connect with the wonders of the earth’s treasures.

Down to Earth Jewelry was started by Sharon and Ben McPherson back in 1997 while living in Oklahoma; making their first sales on eBay. The sales from eBay was the primary channel for DTEJ until 1999, when Sharon started the first DTEJ on-line store at the prompting of a friend. It was an exciting time, as the world wide web (www) was opening up opportunities for a grandmother living in Oklahoma to sell to the world. Sharon would design the jewelry and Ben would package and ship. The team had a system. Throughout the years, Ben and Sharon moved the business from Oklahoma back to Texas; always providing great customer service with a commitment to quality. Sharon has always enjoyed the opportunities for the children and grandchildren to help design, fill orders, and package for customers. The special moments shared with the family and the connections of the customers have helped to define the culture of Down to Earth Jewelry.

Next Generation

Sharon’s son in law, Brian Shannon, and grand-daughters (Claire, Hannah, and Fiona) are now taking over the day to day operations of Down to Earth Jewelry with ‘Maw Sharon’ keeping her watchful eye on the legacy that she created for her family. The commitment will never stray from her heart, as expressed in her original Down to Earth poem.

Down to Earth in Texas

The crows are loud today,

screaming out in their scratchy voices,

while the Texas wind blows

enough to make its own language.

This curious combination,

the crows and the wind,

remind me of healthy argument

among friends.

Little donkeys graze in pastures nearby.

Their snorts and whinnies

harmonize with this curious chorus of

whistling wind and screeching crows.

While, in my studio I sit,

distracted, and pleased to be,

by such sights and sounds,

feeling quite at home

among friends.